Affordability and authenticity at its best: Poshak Chikan Studio thrives and how

Poshak Chikan Studio, which offers authentic Lucknowi Chikankari apparel, is driven to revive and popularize the craft of traditional art.

Today’s world is driven by fast fashion choices, where trends come and go, but traditional art forms like Lucknowi Chikankari are something the world needs to give more importance to because it is at risk of being overshadowed by machine-made products. To change this narrative for the better, Poshak Chikan Studio was established in 2020 by two young founders, Sanaullah Siddiqui and Shahnara Siddiqui, who, even with zero business background, went ahead to prove to the world how passion and a genuine purpose can create phenomenal success even amidst massive competition.

At Poshak Chikan Studio, the founders and every team member exemplify a common aim to revive and popularize the age-old craft of Lucknowi Chikankari and ensure the traditional art form survives for generations to come. The team is driven by their desire to celebrate the craftsmanship and skills of the artisans who create these intricately embroidered garments, which are 100% handcrafted Chikankari garments.

The team at Poshak is also committed to creating a one-of-a-kind platform where authenticity and artistry can seamlessly blend to create ethereal and original Chikankari pieces. These pieces ooze the true essence of traditional techniques and contemporary designs in a variety of clothing offerings, including short tops, long kurtis, co-ord sets, bottoms, and gowns in a wide range of fabrics, all priced affordably.

The founders emphasize how each garment is meticulously crafted by skilled artisans who dedicate hours of intricate hand embroidery to bring their designs to life. Their collection also stands out because it encapsulates the grace and elegance of the traditional art form and contemporary designs and styles. The loyal customer base and an increasing followership on Instagram is proof of the thriving community Poshak Chikan Studio has created thus far in its journey.

The founders of Poshak Chikan Studio, which offers genuine, 100% handcrafted Chikankari garments, realized how the industry worked with machine-made clothes, selling them as hand-embroidered Chikankari apparel. They made it their mission to change the industry standards for the better and become leading forces that can inspire others to support local artisans and empower their lives and the lives of customers with authentic Lucknowi Chikankari apparel.

For more information, follow it on Instagram @poshakchikanstudio.