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Women Are Taking Over the Stock Market – Zerodha CEO Shares Eye-Opening Stats A decade ago, women investors were barely visible in India’s stock market, but that picture
A decade ago, women investors were barely visible in India’s stock market, but that picture is changing dramatically. Nithin Kamath, CEO of leading retail investment platform Zerodha, recently revealed a jaw-dropping shift: from just 2–3% in 2014–15 to nearly 30% today!
In a candid post on X (formerly Twitter), Kamath shared that this unexpected rise made him curious, prompting a customer survey to uncover what’s behind the surge—and the findings might surprise you.
Kamath admitted, “I still remember that around 2014–15, only 2–3% of our customers were women. Today, that number is about 30%.”
When the platform’s data team looked deeper, they discovered that women were not only entering the market but actively participating in it. A quick survey of a few hundred customers revealed that about half of the women investors use their accounts independently, while the other half are managed by family members like husbands, brothers, or children.
This marks a monumental change in how women are engaging with finance and investments, signaling a shift that could reshape the investment landscape in India.
Experts and investors believe this rise is being fueled by several factors:
With growing access to financial literacy programs, workshops, and online content, more women are learning how to invest, manage risks, and plan for long-term financial goals.
Apps like Zerodha have simplified trading, removed paperwork hassles, and reduced entry barriers—making investing more approachable for women from diverse backgrounds.
More families are encouraging women to take control of their finances, pursue personal goals, and contribute to household wealth, breaking traditional barriers around gender roles.
With more women joining the workforce, starting businesses, and seeking financial independence, investing is becoming a crucial tool for wealth creation and security.
The rise of women investors isn’t just a feel-good story—it’s a powerful force that could transform India’s economy.
With this new insight, Zerodha is likely to refine its approach to better serve women investors. Personalized educational content, community-building initiatives, and tools designed for first-time investors are some ways platforms can support this growing demographic.
Moreover, partnerships with NGOs, corporate groups, and financial educators could amplify awareness and participation, bringing more women into the fold.
Kamath’s post is a reminder that the market is evolving—and platforms that fail to adapt risk missing out on this crucial segment. Offering gender-inclusive products, understanding customer pain points, and building trust are essential steps to tap into this burgeoning group.
The fact that half the women investors are already managing accounts independently shows that with the right support, women are more than capable of driving financial growth.
The leap from 2% to 30% women investors in under a decade is more than just a statistic—it’s a sign of changing times, shifting mindsets, and empowered choices.
As women continue to break stereotypes, invest for their futures, and take charge of their finances, the Indian stock market—and society at large—is set to benefit.
For every woman looking to start investing, now is the perfect time to take that first step. The door is open, the tools are ready, and the community is growing.
Hi guys, I’m Maria a full-time Blogger & Writer. It is a long-established fact that a reader will be distracted by the content.
Hi guys, I’m Maria a full-time Blogger & Writer. It is a long-established fact that a reader will be distracted by the content.
