Startups in India, listen up: a powerful new alliance is here to change the game when it comes to funding.

Recur Club, a fast-growing debt marketplace for startups and SMEs, has just joined forces with ENRISSION INDIA CAPITAL, an early-stage investment firm focused on social impact. Together, they’re launching a mission to make capital easier to access, faster to get, and smarter than ever before.

Why does this matter? Because funding remains one of the biggest hurdles for startups trying to scale — especially those that want to create real social change. Venture capital is competitive, and equity rounds often mean founders have to give up precious ownership. But with this partnership, founders get access to non-dilutive capital — funding that doesn’t eat into their equity.

Recur Club isn’t new to this. The platform, co-founded in 2021 by Abhinav Sherwal and Eklavya Gupta, has been quietly building an AI-powered system that offers loans from Rs 50 lakhs up to Rs 100 crore. And the best part? Businesses can get funding approved in as little as 48 hours by simply linking their financial data.

This year, Recur Club launched a Rs 150 crore fund aimed specifically at turbocharging the growth of D2C (direct-to-consumer) brands in the quick commerce space — a booming segment in India.

Now, with ENRISSION INDIA CAPITAL onboard, the plan is to take this even further. ENRISSION, known for backing startups that build impactful and socially conscious solutions, will help identify mission-driven companies that can benefit from Recur Club’s debt facilities.

This means founders get capital plus mentorship and access to a global network of investors, especially in Japan — thanks to ENRISSION’s unique international connections. It’s a win-win that combines local expertise with global reach.

Eklavya Gupta, CEO of Recur Club, puts it simply: “This partnership brings together capital, conviction, and community. We’re not just providing funding — we’re shaping a smarter, faster, and more inclusive ecosystem for startups.”

What makes this partnership stand out is the combination of technology and purpose. Recur Club’s AI-led credit infrastructure speeds up funding decisions, while ENRISSION brings in a sharp focus on startups that can make a social difference.

Eligible startups will be able to receive non-dilutive capital as part of their standard term sheets — giving founders the choice to structure deals in ways that suit their growth plans best.

In addition, Recur Club will support ENRISSION’s portfolio companies with equity fundraising, helping them raise larger institutional rounds with greater efficiency. This is critical for startups that want to scale fast but don’t want to get bogged down by lengthy fundraising cycles.

Over the past three years, Recur Club has disbursed hundreds of crores to startups and SMEs, demonstrating that there is a huge appetite for fast, reliable, and founder-friendly debt funding.

Looking ahead, the company has ambitious plans. This financial year alone, it aims to deploy Rs 2,000 crore through its “Recur Scale” program for startups and SMEs, and another Rs 1,000 crore via “Recur Swift” targeted at MSMEs.

With this kind of firepower, startups across India now have a much better chance of hitting their growth targets without losing control or waiting months for capital.

For entrepreneurs tired of the old VC grind, this could be the breath of fresh air the Indian startup ecosystem desperately needs.

And the best part? More details about the partnership’s investment size and timelines will be revealed soon, along with insights from ENRISSION INDIA CAPITAL’s leadership — so keep your eyes peeled.

In a country where startups are powering the next wave of innovation and social impact, this partnership could be the key that unlocks faster, fairer funding for the boldest dreamers.

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