Bengaluru-Based Good Monk Wants to Sneak Nutrition Into Your Food (Without You Even Noticing)
What if your daily chapati, bowl of rice, or glass of milk could secretly give you all the nutrients your body needs—without altering the taste?
Sounds impossible?
That’s exactly the everyday magic that Good Monk, a fast-growing nutrition startup from Bengaluru, is working on. And now, with a fresh $2 million in funding, they’re ready to scale that mission across India.
The startup, which gained national recognition after appearing on Shark Tank India, just closed a pre-Series A round led by RPSG Capital Ventures, along with existing backers Multiply Ventures, Sharrp Ventures, and ThinKuvate.
Good Monk: Nutrition That Fits Into Your Food — and Your Life
Launched in 2022 by Amarpreet Singh Anand and Sahiba Kaur, Good Monk isn’t trying to reinvent the wheel. Instead, they’re changing how it rolls.
The idea? Make high-quality, clinically validated nutrition blend seamlessly into everyday Indian food—without requiring you to change what or how you eat.
No bitter powders. No bland pills. No weird shakes.
Just a few scoops of smart nutrition that mix invisibly into your family’s meals.
What They Offer
Good Monk’s product line is built to cover real nutritional gaps for real Indian families:
- Family Nutrition Mix: Daily nutrients to support immunity, energy, and digestion.
- Healthy 50+ Mix: Tailored for seniors, supporting bones, heart health, and vitality.
- Fiber Fix: Clean, easy-to-use fiber for better digestion and gut health.
- Superheroes Milk Mix: A kid-friendly way to make milk more nutritious.
- Instant Fruit Drink Mix: A vitamin-rich drink with reduced sugar and real benefits.
Every product is clinically backed, free from added sugar, no artificial colors, and preservative-free. They’re designed to blend into food without altering taste or smell—so even picky eaters and skeptical elders won’t notice a thing.
So Why the $2 Million?
This new funding round is all about momentum. Good Monk has already seen massive organic growth and customer loyalty. Now it’s time to take things to the next level.
Here’s Where the Money’s Going:
- Research and Development: Developing new products for more specific nutritional needs, from pregnancy to immunity support.
- Product Innovation: Launching additional formats and flavors to appeal to wider age groups and dietary preferences.
- Pan-India Expansion: Strengthening online presence and launching in key offline markets and cities.
- Brand Awareness Campaigns: Educating Indian consumers about how easy it can be to meet daily nutritional goals—without overhauling their lifestyle.
Why Investors Are Getting Excited
In India, where most people still get their nutrients from home-cooked meals and convenience matters more than complicated routines, Good Monk is tapping into a space that’s surprisingly underserved: invisible, effortless, clinically-backed nutrition.
RPSG Capital Ventures, the lead investor, has already backed big names in the wellness space like Plix, Nutrabay, and True Elements. Their investment in Good Monk signals major confidence in the brand’s long-term impact and potential to lead the nutrition revolution in India.
A Shark Tank Moment That Turned Into Real Momentum
While Shark Tank India gave the brand national visibility, what’s kept them growing is the simplicity and effectiveness of their products.
Since launch, Good Monk has:
- Reached over 50,000 families across India
- Built strong repeat customer rates through word-of-mouth and organic growth
- Proven that taste-free, no-effort nutrition is something families are looking for
And now with serious capital in the bank, they’re preparing to double down on their mission.
Founder’s Vision: Nutrition That Doesn’t Feel Like Work
In the words of co-founder Amarpreet Singh Anand:
“We believe nutrition should be easy, effective, and clean. Our goal is to empower Indian families to take control of their health—without compromising taste or convenience.”
It’s this practical, real-world approach that sets Good Monk apart from the noise. Rather than chasing flashy fads or restrictive diets, they’re focused on what works in Indian households—where flavor matters and simplicity is everything.
Could Good Monk Be the Future of Everyday Wellness in India?
If the early traction and investor confidence are anything to go by, the answer is yes.
In a country where nutritional deficiencies remain high—and people still rely on convenience over health—Good Monk’s model offers a solution that fits naturally into the way we already eat.
It’s not a health product you have to remember to take. It’s a daily health upgrade you won’t even notice.
And that just might be the key to sustainable, long-term wellness.
Final Take: Why You Should Be Watching Good Monk
This isn’t just another startup with a cool pitch and pretty packaging. Good Monk is building a brand around real habits, real families, and real science.
With $2 million in fresh backing, the trust of thousands of users, and a sharp focus on India’s unique nutritional landscape, they’re poised to become a household name in health and wellness.
And they’re not doing it by shouting about superfoods or selling the next diet trend. They’re doing it quietly, one invisible scoop at a time.