04/02/2026
Startup

Lenskart’s Big Bet on AI Smart Glasses: The Future of Eyewear Just Got Real

  • July 6, 2025
  • 0

Lenskart Joins Forces with Ajna Lens to Create Smart Glasses for Everyone Eyewear giant Lenskart is diving deep into the future of wearable tech. The company has invested

Share:
Lenskart’s Big Bet on AI Smart Glasses: The Future of Eyewear Just Got Real

Lenskart Joins Forces with Ajna Lens to Create Smart Glasses for Everyone

Eyewear giant Lenskart is diving deep into the future of wearable tech. The company has invested in Ajna Lens, a homegrown startup that’s building next-generation smart glasses powered by AI and XR (Extended Reality). Their goal? To make smart glasses that are not only futuristic but also wearable, useful, and affordable.

This partnership marks a big step for both companies and could redefine how we use glasses—not just to see better, but to do more.


Who Is Ajna Lens and Why Should You Care?

A Startup Building the Future

Founded in 2014, Ajna Lens is a Mumbai-based tech startup that’s been working quietly—but impressively—behind the scenes. Their specialty lies in spatial computing, AI vision, and XR (mixed reality). They’re building headsets and smart glasses that merge digital content with the physical world in real time.

In 2023, Ajna Lens made global headlines after winning the CES Innovation Award for its mixed reality headset called AjnaXR. This headset is already being used in serious environments like defense, education, and enterprise training, where immersive and hands-free interaction makes a real difference.

Ajna Lens isn’t just playing with cool tech—they’re solving real problems with it.


Why Lenskart Is Getting Into Smart Glasses

More Than Just Frames

Lenskart is best known for stylish and affordable eyewear. But lately, it’s been exploring new territory. In December 2024, the company launched Phonic, its first pair of audio smart glasses. That was Lenskart’s first step into smart wearables—and now, they’re going all in.

“This investment marks the next chapter in our smart glasses journey,” said Peyush Bansal, Lenskart’s co-founder and CEO. “As the smart glasses category scales rapidly, our partnership with Ajna Lens strategically positions us to accelerate product innovation in this space.”

In short: Lenskart wants to help build the future of eyewear—and be first to market with truly usable smart glasses.


What Smart Glasses From This Duo Might Look Like

Real Tech Meets Real Style

Here’s what makes this collaboration exciting: Ajna Lens brings the tech expertise, and Lenskart brings the design, manufacturing, and retail power. That means you can expect glasses that:

  • Look good – Sleek, stylish frames you’d actually want to wear
  • Feel good – Lightweight, ergonomic, and built for everyday use
  • Work well – With powerful features backed by AI and spatial computing

The goal is to make smart glasses that aren’t just impressive in a lab demo, but are truly useful in real life.


Expected Features and Use Cases

While no official product has been announced yet, here’s what’s likely coming based on Ajna’s technology and Lenskart’s vision:

  • AR Overlays – See real-time information like directions, translations, or reminders without looking at your phone
  • Gesture & Voice Controls – Navigate menus or apps with a wave or voice command
  • Seamless Audio – Take calls, listen to music, or get notifications discreetly
  • Enterprise Capabilities – Use in professional settings like field training, remote assistance, or education
  • Lifestyle Integration – Tools to help with fitness, productivity, and daily tasks

And most importantly, all of this tech will be packed into frames that look just like your favorite pair of glasses.


Why This Partnership Matters

The Timing Is Perfect

Smart glasses are no longer just an idea—they’re the next big category in wearable tech. Companies like Apple, Meta, and Google are investing heavily in AR and XR devices. Lenskart and Ajna Lens are taking a homegrown Indian approach, focused on:

  • Affordability
  • Everyday utility
  • Mass accessibility

This isn’t just a high-end gadget for techies—it’s a product being built for the mainstream.


Lenskart’s Secret Advantage

Lenskart isn’t new to scaling products. With:

  • A massive customer base across India
  • A strong online and retail presence
  • In-house design and frame production capabilities

…Lenskart has the tools to bring smart glasses to millions quickly and efficiently. And by joining hands with Ajna Lens, they now also have the advanced tech needed to do it right.


A Look at the Bigger Picture

Smart Glasses: Where Tech Meets Lifestyle

Most smart glasses today either focus too much on functionality (and end up bulky and ugly) or too much on style (and miss out on features). Lenskart and Ajna Lens want to hit the sweet spot—creating smart glasses that are:

  • Truly useful
  • Stylish and comfortable
  • Affordable and accessible

In essence, they want to create glasses that do more than help you see better—they help you live smarter.


What It Means for the Smart Wearables Market

This collaboration is a big deal for the Indian tech ecosystem. Here’s why:

  • It puts India on the global map in the smart wearables and AR/XR category
  • It brings together deep tech and consumer design in a meaningful way
  • It shows that Indian companies are ready to compete globally in hardware innovation

With an IPO coming soon, Lenskart’s smart glasses push could also be a key selling point to investors and customers alike.


When Can You Expect These Smart Glasses?

As of now, there’s no official release date. But considering the investment and direction, early prototypes or product announcements could surface within the next 12–18 months. Expect Lenskart to start teasing new features or pilot launches soon—especially as buzz builds around their IPO.


Final Thoughts: A New Vision for the Future

The partnership between Lenskart and Ajna Lens isn’t just about eyewear—it’s about changing the way we interact with technology in our daily lives. Imagine checking your calendar, navigating to a meeting, getting health updates, or even learning a new skill—all from a sleek pair of glasses.

This could be the next step in how we wear, use, and experience technology. With smart glasses on the rise and the right partners in place, Lenskart and Ajna Lens might just lead the way.


Leave a Reply

Your email address will not be published. Required fields are marked *