Electric scooter maker Ather Energy has announced a fresh round of employee stock options (ESOPs) worth Rs 70.6 crore, reflecting its growth trajectory and commitment to rewarding talent. The move comes as the company strengthens its position in India’s two-wheeler electric vehicle (EV) market and posts robust revenue growth.
Details of the ESOP Grant
Under its Ather Energy ESOP 2025 plan, the company has issued 12.74 lakh equity shares to employees and senior leadership:
- 9.79 lakh ESOPs granted to eligible employees, approved by the Nomination and Remuneration Committee.
- 2.95 lakh ESOPs allotted to key managerial personnel (KMPs) and senior management, approved by the Board of Directors.
Based on Ather Energy’s current share price of Rs 555, the total value of these ESOPs amounts to Rs 70.6 crore.
The fresh ESOP allocation signals Ather’s focus on retaining top talent and incentivizing employees amid its rapid expansion in the EV sector.
Strong Sales Performance
Ather Energy has been closing the gap with competitors in India’s electric two-wheeler market. In August 2025, it registered 17,856 units, capturing a 17.12% market share and moving to the third position in monthly EV sales. This marks a 10% month-on-month rise, with over 60% year-on-year growth in registrations.
Analysts say Ather’s consistent sales growth highlights the rising acceptance of electric scooters in urban India and its effective brand positioning against rivals like Ola Electric.
The company’s performance underscores its ability to scale production, meet growing consumer demand, and compete in a highly dynamic EV market.
Financial Performance
Ather Energy’s financials also reflect strong growth and operational resilience:
- Revenue from operations jumped by 79%, from Rs 360 crore in Q1 FY25 to Rs 645 crore in Q1 FY26.
- Net losses narrowed slightly by 3%, from Rs 183 crore in Q1 FY25 to Rs 178 crore in Q1 FY26.
The improved revenue and controlled losses indicate that Ather is making progress toward profitability while investing in technology, production capacity, and market expansion.
Why ESOPs Matter
Employee stock options are a strategic tool to retain and motivate key talent, particularly in high-growth sectors like EVs. By offering ESOPs:
- Employees have a direct stake in the company’s success, aligning interests with shareholders.
- Senior leadership and KMPs are incentivized to achieve long-term growth targets.
- Ather strengthens its ability to attract top talent in a competitive EV market.
“Granting ESOPs is a recognition of our team’s hard work and dedication as we scale operations and compete in a rapidly growing market,” a company spokesperson said.
Ather’s Market Position
Ather Energy has steadily built its brand as a premium electric scooter manufacturer in India, combining design, technology, and performance. Its scooters are known for:
- Smart connected features such as touchscreen dashboards and app integration.
- High-performance batteries enabling long-range commutes.
- Sustainable mobility, appealing to environmentally conscious consumers.
With growing urban adoption of EVs, Ather is well-positioned to capture market share while expanding its dealer network and service infrastructure across key cities.
Outlook for Ather Energy
As the EV market heats up in India, Ather Energy is focused on strategic growth and innovation:
- Expanding manufacturing and supply chain capacity to meet rising demand.
- Developing new electric scooter models and advanced battery technology.
- Strengthening after-sales support and charging infrastructure to enhance customer experience.
Analysts expect the company to continue its double-digit growth trajectory, supported by government incentives, urban adoption of EVs, and increased consumer awareness.
Ather Energy’s Rs 70.6 crore ESOP grant underscores the company’s commitment to rewarding employees and retaining top talent amid rapid growth. With impressive sales numbers, strong revenue growth, and a narrowing loss profile, the company is emerging as a key player in India’s EV sector.
As the market expands and adoption of electric scooters accelerates, Ather’s strategic focus on talent, technology, and operational efficiency positions it for sustained growth and long-term success in India’s two-wheeler electric vehicle market.
