In an exciting development for the fashion industry, Geniemode, a cutting-edge, design-driven apparel sourcing platform, has raised a whopping $50 million in a Series C funding round. Led by Multiples Alternate Asset Management and supported by investors like Fundamentum, Paramark Ventures, and Info Edge Ventures, this funding will fuel Geniemode’s global expansion and enhance its tech-powered supply chain solutions. But why does this matter? How is Geniemode reshaping the apparel sourcing game? Let’s break it down.

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What is Geniemode, and Why Does it Matter?

Geniemode is redefining the global sourcing landscape with its innovative technology-driven model that makes apparel sourcing faster, more efficient, and cost-effective. Founded by Amit Sharma and Tanuj Gangwani, the platform allows global brands and retailers to streamline their supply chain, making it more transparent and agile while improving speed-to-market and reducing operational costs.

The company’s platform is not just another sourcing tool—it’s a complete, end-to-end solution. From AI-powered design intelligence to optimized manufacturing and delivery, Geniemode helps brands across the world source products smarter and more responsibly. And with sustainability and ethical sourcing baked into its DNA, it’s quickly becoming a go-to platform for top-tier retailers looking to modernize their supply chains.

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Why Is This $50 Million Investment Such a Big Deal?

This Series C funding comes at a crucial time for Geniemode, as it looks to expand globally and enter new markets. So why is it so important?

1. Global Expansion: Geniemode is poised to make a major push into new regions with this funding. Already, they have offices in cities like New York, London, Barcelona, China, Bangladesh, and India—but now they’re planning to expand even further. This investment will help them strengthen their presence in new territories and form stronger partnerships with global retailers and brands.
2. Boosting Tech-Driven Supply Chain Solutions: The money raised will allow Geniemode to further enhance its tech-powered platform, integrating even more advanced AI and automation tools to optimize the sourcing process. With a highly efficient and agile system, the company can give brands an edge in the competitive fashion industry.
3. Sustainability: As consumers increasingly demand responsible sourcing and ethical production, Geniemode’s commitment to sustainability is a huge selling point. With this investment, the company will be able to scale its efforts to help brands make more eco-friendly choices throughout the entire supply chain.

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How Does Geniemode Work?

Geniemode’s business model is simple but incredibly powerful. The company provides global retailers and brands with a seamless sourcing experience that spans the entire supply chain. Here’s a closer look at what they do:

1. Design Intelligence: Geniemode uses AI-driven insights to help brands spot trends, develop innovative designs, and better understand consumer demands. This means faster designs that align with market trends, leading to better sales.
2. Sourcing Optimization: With a global network of manufacturing partners, Geniemode can source materials and finished products more efficiently, reducing costs and ensuring timely delivery.
3. Manufacturing & Delivery: The platform optimizes the manufacturing process, which leads to higher-quality products and faster turnaround times. Plus, brands get real-time visibility into the supply chain, helping them make smarter decisions at every step.
4. Sustainability: One of Geniemode’s key features is its focus on sustainable sourcing. The platform helps brands make eco-friendly choices, ensuring they maintain high ethical standards while still achieving business success.

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Geniemode’s Global Presence and Growth Plans

With offices already established in major cities around the world, Geniemode has positioned itself as a global leader in the apparel sourcing industry. The company operates in multiple geographies, including key markets in North America, Europe, and Asia, giving it the ability to connect global retailers with the best manufacturing partners no matter where they are based.

Geniemode’s reach continues to expand, with plans to enter new regions and serve more leading fashion brands. Thanks to the funding, they are set to accelerate growth and continue to make strides in the AI-powered supply chain space.

By FY2025, Geniemode is projected to hit a GMV of $140 million and maintain a positive EBITDA run-rate of over $2 million, setting it up for even bigger things down the road. With a strong focus on technology and innovation, Geniemode is on track to dominate the global apparel sourcing market.

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What’s Next for Geniemode?

So, what’s on the horizon for this rapidly growing company? A few things are certain:

• Global Expansion: With its new funding, Geniemode plans to enter new markets, establish more offices globally, and grow its presence in emerging markets. As more retailers seek out innovative, efficient supply chain solutions, Geniemode is poised to be the go-to partner for sourcing needs.
• AI-Powered Growth: Geniemode’s tech-driven approach to sourcing will continue to evolve, integrating more AI and machine learning to improve efficiency and give brands deeper insights into the sourcing process.
• Sustainability at Scale: As sustainability becomes a top priority for the fashion industry, Geniemode will continue to focus on eco-friendly sourcing practices, making it easier for brands to meet their sustainability goals while scaling their operations.

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Conclusion: A Bright Future for Geniemode

Geniemode’s $50 million Series C funding is a huge step forward for the company as it continues to revolutionize the apparel sourcing industry. By combining technology, sustainability, and design intelligence, Geniemode is positioning itself as a global leader in fashion sourcing. With ambitious growth plans and a strong commitment to innovation, it’s clear that the company has a bright future ahead.

As retailers and brands continue to seek ways to optimize their supply chains, Geniemode will be right there, offering seamless, AI-powered solutions that help them stay ahead of the competition. Keep an eye on this exciting startup—it’s only getting started!

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