Wobb, an influencer marketing automation platform, has raised Rs 2.1 crore or $279K in its pre-seed round drove by Titan Capital, Kunal Bahl and Rohit Bansal (Snapdeal organizers) and Point One Capital.
A grasp of marquee angel investors, for example, Alok Kohli, Sanjeev Bhargava among others have also participated.
According to the Gurugram-based startup, the assets will be utilized to ramp up its item roadmap venture with better insight for its influencers and marketers.
Established in 2020 by Ishan Jindal, using Wobb, marketing managers gain admittance to influencers for their marketing campaigns needs. The startup claims to have finished 5,000 influencer campaigns since launch and is working with more than 1,000,000 miniature, macro, and category An influencers across 100+ categories.
It claims to have worked with major brands, for example, HDFC Life, Plum Goodness, Emami, BIBA Apparels, and Casio trust Wobb for their influencer marketing needs.