Now another startup is finding out the ways of signing on high-profile celebrities as brand ambassadors is a kind of sword, which can cut both ways. Currently, Uninstall PhonePe is trending on Twitter with thousands of users demanding that the company to remove Aamir Khan and Alia Bhat, as its brand ambassadors.

The trend of Uninstalling PhonePe has recently reached 80,000 tweets on Twitter, and is even trending more day by day, and is also at number 3 nationwide. This year in February, PhonePe signed on Aamir Khan and Alia Bhat as an brand ambassadors as a part of a Rs. 800 crore marketing blitz.

As both the celebrities have found themselves embroiled in controversies, during this month. Aamir Khan courted controversy by meeting with the wife of Turkish President Recep Tayyip Erdogan. Erdogan consistently had a stridently anti-India rhetoric, criticizing India’s move to revoke Article 370.

According to the reports, Turkey was funding anti-India activities. Last week, pictures of Aamir Khan visiting his home went viral, Khan was also criticized for fraternizing with a leader who was anti-Indian.

Though, Alia Bhatt is not having a good time of late either. As rumours were revealed over how Sushant Singh Rajput’s death was linked to the nepotism, as he had to suffer through while in the Bollywood. The most visible forms of nepotism can be sought by attacking public opinion.

However, Alia Bhatt would be Targeted as she is the third-generation Bollywood insider. Even the trailer of Sadak 2, had become one of the most disliked YouTube videos in Indian history. This video has ranked at number 2 among the disliked YouTube videos. It didn’t matter, wheather the movie’s director is her grandfather Mahesh Bhatt.

As, according to the news he was closely involved with the Sushant Singh Rajput case, there was even a proof of WhatsApp messages between him and Rhea Chakaravarty. Which now has been publicly revealed.

Both these issues has become the major reason of “Uninstalling PhonePe”and even people are demanding to remove Alia and Aamir from an Brand Ambassador post.