As a kid, when VKC Noushad was asked what he needed to become when he grew up, he generally answered: “Anything besides a financial specialist.”
His dad, VKC Mammad Koya, a notable government official in South India and the Founder of the VKC Group, would react: “Whatever you do, do it effectively.” “My dad accepted that on the off chance that you do great, you will actually want to contribute to the objectives of the association as well as to the whole country,” Noushad says.
Today, Noushad has not recently taken the privately-run company higher than ever yet in addition dispatched a trendy brand Walkaroo.
He says that however he was not keen on seeking after business in his youth, he was attracted to the possibility of business venture as he grew up, particularly while examining synthetic designing at Thrissur Engineering College. He proceeded to seek after his MTech and even went through preparing at Rubber Research Institute.
In 1994, when Noushad joined the business, he says his center was “to make the current hawai chappals better”. Notwithstanding, when he explored the footwear market further, he understood he expected to zero in additional on virgin quality polyvinyl (PV) which was arising back then.
Before long, he chose to supplant elastic with PV.
Today, Noushad is the Chairman of VKC Group Division 1. VKC Group has 20 assembling units spread across six states in India and gives work to around 7,000 individuals straightforwardly and 4,000 individuals by implication. This gathering has been assembling and selling footwear, packs, and considerably more for over thirty years now.
In 2013, Noushad likewise dispatched a brand called Walkaroo, which offers items that cross design, quality, and moderateness. It offers easygoing shoes, formal shoes, goes back and forth, open footwear, shoes, shoes and so on for men, ladies, kids and so on
One of things that has worked for Noushad over the course of the years is understanding the beat of the clients and developing as indicated by the occasions.
Noushad shares, “There are two things. To start with, consistently center around the client; there is in every case a few or the other prerequisite from the client’s end.” The subsequent thing, he says, is giving quality items at a moderate cost. This equation, as per Noushad, never comes up short in the Indian market.
Another measurement that has been added to quality and reasonableness as of late is design. “In vogue, quality items accessible at moderate costs – that is the clients’ prerequisite today.”
Coronavirus has been hard for the organization and the whole group.
Be that as it may, Noushad has an alternate interpretation of managing afflictions. “I see a many individuals accusing the public authority and other outside viewpoints. Nonetheless, we are business people. We don’t reserve the privilege to gripe. We need to discover arrangements ourselves.”
Noushad expresses three things are critical to conquer any misfortune in a business cycle: versatility, improving effectiveness, and continually figuring out how to stay aware of market patterns.
In right now, individuals are purchasing basic and easygoing wear, and interest for extravagance merchandise has gone down. This is the reason the organization is zeroing in on the creation of this classification of footwear.
Noushad is idealistic about the eventual fate of this area. As indicated by numbers delivered by Invest India, India’s footwear industry contributes two percent to the country’s general GDP, and India is one of the worldwide forerunners in this portion close by China, Vietnam and Indonesia.
“We are is dealing with fortifying the brand’s essence in the Indian just as the worldwide market,” Noushad says.
