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In a significant move set to reshape India’s hospitality industry, Sedna HoReCa, a B2B platform catering to hotels, restaurants, and catering services, has secured an investment of ₹50 crore from Anicut Capital. This funding marks a pivotal step towards transforming India’s fragmented hospitality supply chain into a streamlined, technology-driven ecosystem.

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What Is Sedna HoReCa?

Sedna HoReCa is a B2B platform designed to serve the unique needs of the hospitality sector. By connecting suppliers with hotels, restaurants, and catering services, Sedna aims to simplify procurement processes, ensuring timely deliveries and quality products. This approach not only enhances operational efficiency but also offers cost-effective solutions to businesses in the HoReCa industry.

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Anicut Capital’s Strategic Investment

Anicut Capital, a prominent alternative investment firm, has committed ₹50 crore to Sedna HoReCa through its Grand Anicut Fund 3. This fund focuses on early to growth-stage companies in sectors like technology, consumer goods, and B2B services. The investment underscores Anicut’s confidence in Sedna’s potential to revolutionize the hospitality supply chain.(The Hindu, The Financial Express)

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Plans for Expansion

With the infusion of capital, Sedna HoReCa plans to:

• Expand to Over 20 Cities: Targeting major urban centers across India to broaden its reach.
• Enhance Technology Infrastructure: Developing advanced tools to streamline procurement and supply chain management.
• Build Strategic Partnerships: Collaborating with key players in the hospitality industry to strengthen its network.(Anicut Capital)

These initiatives aim to position Sedna HoReCa as India’s first integrated, technology-led solutions platform for the HoReCa sector.

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The Significance of the Investment

This ₹50 crore investment is more than just financial backing; it represents a strategic move to address the challenges faced by the hospitality industry. By investing in Sedna HoReCa, Anicut Capital is supporting the creation of a more efficient, transparent, and scalable supply chain for hotels, restaurants, and catering services.

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Sedna HoReCa’s collaboration with Anicut Capital marks the beginning of a transformative journey in India’s hospitality sector. With a clear vision and robust support, Sedna is poised to lead the way in creating a more efficient and technology-driven hospitality supply chain.

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