Febi.ai, an innovative AI-powered platform revolutionizing accounting, tax compliance, and financial management for startups in India, has announced the appointment of Ashu Goel as its new Chief Technology
Febi.ai, an innovative AI-powered platform revolutionizing accounting, tax compliance, and financial management for startups in India, has announced the appointment of Ashu Goel as its new Chief Technology Officer (CTO). This comes after the company raised $2 million in a pre-Series A funding round in October 2024. With over 18 years of experience in the technology and finance sectors, including leadership roles at JP Morgan, Genpact, IBM, and Global Logic, Ashu is set to bring transformative technical expertise to Febi.ai as it scales its operations.
In this article, we’ll explore Ashu Goel’s impressive background, his role at Febi.ai, and how the company is leveraging AI to make financial management smarter and more efficient for businesses.
Ashu Goel’s career spans over two decades, with a wealth of experience leading technology-driven projects in industries such as banking, insurance, agriculture, and compliance. Notably, he spent 11 years at JP Morgan in Singapore and held senior roles at Genpact, IBM, and Global Logic. Throughout his career, Ashu has been at the forefront of AI and data-driven innovation, particularly in areas like fraud detection, data management, and AI-driven business solutions.
Ashu’s decision to return to India aligns with Prime Minister Narendra Modi’s vision of reversing the brain drain and tapping into global expertise to boost India’s technological ecosystem. His extensive experience with artificial intelligence, data science, and generative AI positions him perfectly to lead the next phase of technological development at Febi.ai.
Founded in 2022, Febi.ai is changing the way businesses approach financial management. Traditionally, accounting and tax compliance have been seen as back-office tasks—necessary but often tedious and error-prone. Febi.ai is shifting this narrative by integrating artificial intelligence and machine learning into its platform to eliminate manual data entry, reduce errors, and automate processes like invoice verification, documentation management, and tax compliance.
Febi.ai’s AI-powered system gives business owners, especially startups, real-time insights into their finances, allowing them to make smarter, data-driven decisions. For founders and entrepreneurs, this means less time spent on back-office tasks and more time focusing on growing their businesses.
In his new role as CTO, Ashu Goel is focused on building a more advanced, innovative suite of tools to improve accounting, tax compliance, and financial management. He believes that AI is not only transforming industries globally but also presents an unprecedented opportunity in India’s growing startup ecosystem.
“I am deeply passionate about AI and technology. Over the years, I’ve seen how technology has reshaped industries worldwide. India’s startup ecosystem offers a unique opportunity to create an impactful solution that will drive global innovation,” Ashu said in a statement.
At Febi.ai, Ashu’s role will be to lead the development of next-generation AI solutions, making financial management easier, more efficient, and highly customizable for businesses of all sizes. He plans to work closely with the existing team of accounting and technology experts to enhance the platform’s capabilities and expand its product suite.
Febi.ai uses AI and machine learning to automate time-consuming financial tasks and offer more than just traditional accounting services. Here’s how the platform works:
For startups, managing finances can often become a time-consuming and stressful task. Febi.ai’s platform aims to simplify these processes by leveraging advanced AI technologies to offer intuitive solutions that reduce errors and increase productivity. For many entrepreneurs, this means they can focus more on scaling their businesses rather than getting bogged down by accounting or compliance issues.
Ashu Goel sees this shift as vital to India’s startup ecosystem, stating, “Joining Febi is a golden opportunity. In times when AI is transforming industries globally, I am excited to help build a more advanced and innovative product suite for accounting, tax compliance, and financial management. This is not just about building software; it’s about building the future of business finance management.”
With Ashu Goel at the helm of the technical team, Febi.ai is poised for rapid growth. The company plans to expand its suite of AI-driven solutions and continue developing new features that simplify financial management. As India’s startup scene continues to grow, Febi.ai aims to support businesses by providing powerful tools that make financial management more accessible and efficient.
With its innovative approach, Febi.ai is also eyeing global expansion, further solidifying its position as a leading player in the AI-driven fintech space.
With a robust product suite and an experienced leadership team, Febi.ai is on track to transform the future of financial management for startups and entrepreneurs in India and beyond.
