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Bollywood’s powerhouse actor Ranveer Singh has just ventured into the health and wellness industry with his exciting new brand, SuperYou. The actor, known for his high-energy performances and
Bollywood’s powerhouse actor Ranveer Singh has just ventured into the health and wellness industry with his exciting new brand, SuperYou. The actor, known for his high-energy performances and bold style, has partnered with entrepreneur Nikunj Biyani to create a range of protein snacks designed to make protein more accessible, enjoyable, and fun for people of all ages. With a mission to revolutionize the way Indians consume protein, SuperYou promises to be a game-changer in the health food sector.
One of the standout products from SuperYou is the launch of India’s first-ever protein wafer bars. These wafer bars are a perfect combination of delicious taste and powerful nutrition, offering 10 grams of protein and 3 grams of fiber with zero added sugar. Whether you’re looking for a quick snack to fuel your day or a post-workout boost, these wafer bars aim to deliver both in a fun, flavorful package.
What sets these bars apart from typical protein snacks is the technology behind them. SuperYou uses fermented yeast protein technology to make protein more accessible to a wide audience, ensuring that it’s not just for gym-goers but for everyone seeking a healthier lifestyle.
The protein wafer bars come in four exciting flavors that are set to tantalize your taste buds. These include:
Ranveer Singh, known for his dynamic and fun-loving personality, wanted to break away from the usual, bland protein snacks that flood the market. Instead, SuperYou brings you something that’s as bold and playful as its creator.
Talking about the launch of SuperYou, Ranveer Singh shared his personal connection to the brand. “With SuperYou, I’m bringing a part of my own journey to everyone. I’ve always believed that power and unstoppable energy come from within, but sometimes, you need that extra boost. That’s what SuperYou is all about: it’s that push, that charge in a bar that everyone can access. We’ve created something unique—something that’s as fun and bold as it is good for you.”
He added, “We wanted to break the mold of what a protein bar should be, so we gave it personality, flavors that excite, and a lightness that fits into anyone’s lifestyle. Get ready, because SuperYou is here to power up your world!”
The primary goal of SuperYou is to democratize protein consumption. The brand aims to make protein snacks accessible to a wider audience—not just fitness enthusiasts, but to anyone who wants to lead a healthier, more energetic life. SuperYou wants to change the perception that protein is only for bodybuilders or gym-goers and make it a part of everyone’s daily routine.
With an initial investment of Rs 40-50 crore over the next 18-24 months, SuperYou has big plans for expansion. The brand is targeting a revenue of Rs 500 crore within the next five years and aims to grow its product range. Future offerings include protein powders, biscuits, and breakfast cereals—making it easy to incorporate protein into your diet throughout the day.
Speaking about their vision, Nikunj Biyani, co-founder of SuperYou, said, “Ranveer is a powerhouse and pure energy personified—he doesn’t just live life, he charges through it, full throttle. That’s the spirit behind SuperYou. We want it to be the go-to boost for anyone who wants to be big, bold, and full of life!”
Although the protein wafer bars are the brand’s first product, SuperYou plans to revolutionize the packaged food sector by introducing a variety of protein-rich, nutritious options for people from all walks of life. Whether you’re a student, a professional, or a parent trying to keep your energy levels up, SuperYou wants to be your go-to snack.
The brand’s goal is not just about fitness—it’s about well-being. With flavors that appeal to all age groups and lifestyles, SuperYou is designed to fit seamlessly into your daily routine. Whether you’re on-the-go, at work, or even in between gym sessions, SuperYou offers a delicious and nutritious snack that’s as exciting as it is healthy.
For those eager to try SuperYou’s protein-packed products, they’re now available on popular e-commerce platforms like Amazon and Flipkart. Additionally, the brand will be expanding to physical stores across major Indian cities, including chains like Reliance Fresh and Nature’s Basket, making it easier for consumers to get their hands on these protein-packed goodies.
As SuperYou continues to grow, the brand is determined to stay true to its mission of innovation and inclusivity. With plans to expand its product range and reach a broader audience, the future looks bright for Ranveer Singh’s latest venture.
For those looking to incorporate more protein into their diet without sacrificing taste, SuperYou promises to be the perfect choice. With a commitment to quality and fun, this new brand is set to reshape the protein market and make healthy living an exciting journey for everyone.
Conclusion: SuperYou – The Protein Snack That Powers You Up
Ranveer Singh’s SuperYou is more than just a protein snack—it’s a movement. With a vision to make protein consumption more accessible, exciting, and fun, this brand is set to change how Indians approach healthy living. Whether you’re looking for a quick snack or a post-workout boost, SuperYou has you covered. Get ready to power up your world with this bold and delicious brand!
Hi guys, I’m Maria a full-time Blogger & Writer. It is a long-established fact that a reader will be distracted by the content.
Hi guys, I’m Maria a full-time Blogger & Writer. It is a long-established fact that a reader will be distracted by the content.
