Pluckk Strengthens Leadership Team
Fresh food brand Pluckk has appointed Chayan Mukhopadhyay as Chief Operating Officer, marking a major step in the company’s growth journey. In his new role, Chayan will oversee existing operations in four cities—Bengaluru, Delhi, Mumbai, and Pune—covering sourcing, manufacturing, supply chain, and delivery. He will also spearhead the brand’s expansion into 20 major cities across India and three international markets.
Chayan Mukhopadhyay Brings Experience and Vision
An MBA from IIM Bangalore, Chayan brings over 15 years of multi-sector experience, combining strategic insight with hands-on execution. He has held key roles at American Express and Jabong, and was the co-founder and CEO of Qandle, an HR SaaS venture that achieved profitability and was acquired in 2025.
Commenting on his appointment, Chayan said, “Pluckk has already demonstrated strong traction in the fresh and clean eating space in Bangalore, Delhi, Mumbai, and Pune. My immediate focus will be to scale the brand rapidly and profitably across 20 cities by strengthening our sourcing and supply chain capabilities, while expanding our presence both offline and online.”
He added, “Our ambition is to make Pluckk a household name among NCCS A audiences who value freshness and clean eating. I deeply resonate with Pluckk’s vision of helping India eat fresher and cleaner, and I look forward to contributing to this movement by bringing in my entrepreneurial and operational experience.”
Pluckk’s Growth Story
Founded in July 2021 by Pratik Gupta, Pluckk has grown rapidly to establish operations in Mumbai, Bengaluru, Delhi, and Pune. The company currently reports an annual run rate GMV of 100 crore, operating in six categories:
- Fresh Meal Kits
- Preservative-Free Fruit Juice
- Soups
- Smoothies
- Frozen Berries
- Plant Protein Bars
The brand has built a strong connection with urban, busy professionals seeking fresh, clean, and convenient food options.
Vision for Expansion
Pratik Gupta, co-founder of Pluckk, said, “Chayan’s proven track record in operational leadership and entrepreneurial growth makes him the perfect fit to lead Pluckk’s journey forward. Pluckk has built a strong connect with urban professionals who want to eat better without compromising on lifestyle or convenience. As this segment grows, along with rapid expansion of quick commerce and modern retail, Pluckk has the perfect tailwinds to scale across the country. His arrival marks a significant milestone as we accelerate our vision to redefine fresh food consumption in India.”
Chayan’s role will focus on scaling operations efficiently, optimizing supply chains, and expanding the brand both offline and online, aiming to make Pluckk synonymous with freshness and clean eating in urban India.
Driving Operational Excellence
With Chayan at the helm, Pluckk is looking to leverage his deep operational expertise and entrepreneurial experience to strengthen its supply chain, improve profitability, and accelerate growth. His appointment signals the company’s commitment to becoming a leading brand in India’s fresh and clean food sector, with a focus on urban consumers seeking convenient, healthy, and high-quality options.
Looking Ahead
Pluckk’s expansion under Chayan Mukhopadhyay is expected to cover 20 top Indian cities and three international markets, positioning the brand as a key player in the fresh food and quick commerce space. By combining technology, efficient operations, and a focus on quality, Pluckk aims to redefine how India consumes fresh and clean food, while building a scalable and profitable business model.
With strong leadership, an established product portfolio, and a clear growth roadmap, Pluckk is poised to emerge as a household name for urban consumers, making fresh and healthy eating accessible and convenient nationwide.