Plus Gold, Once a Rising Star, Halts Operations Amid Funding Crunch Remember Plus Gold, the startup that caught eyes on Shark Tank and raised over $1.2 million from
Remember Plus Gold, the startup that caught eyes on Shark Tank and raised over $1.2 million from top venture capital firms and angel investors? Despite all the hype and funding, the company has quietly ceased its core operations, leaving many wondering what happened behind the scenes.
Founded in 2022 by entrepreneurs Mishra and Raj Parekh, Plus Gold aimed to make gold savings and investments easy and accessible through its full-stack digital platform. The startup promised to simplify investing in gold, appealing to a wide range of users interested in safer asset growth.
Though Plus Gold had the backing of notable investors and an active app, the company struggled to raise the next round of funding crucial for scaling and sustaining operations. Unable to secure additional capital, the startup decided to halt its main services.
While the company’s core business has stopped, the Plus Gold app remains active for existing users, allowing them to access their accounts but signaling a pause—if not a full stop—on new growth or features.
In the highly competitive world of fintech and digital investments, funding is king. Without steady capital inflow, even promising startups like Plus Gold can hit roadblocks. Whether this is a temporary setback or the end of the road remains to be seen.
