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Blox Acquires 11% Stake in Guardians for $12 Million: What This Means for India’s Proptech Industry

3 Mins read

Blox Makes Strategic Move: Acquires 11% Stake in Guardians for $12 Million

In a significant move in the Indian proptech industry, Blox, a fast-growing startup backed by Kunal Shah, has acquired an 11% stake in Guardians, a leading real estate consulting firm, for $12 million. The acquisition is part of Blox’s ambitious plan to expand its operations and grow its presence in India’s competitive real estate market.

Blox, Guardians, Proptech, Real Estate, Investment, Kunal Shah, CRED, Indian Startups, Real Estate Technology, Home Buying, Property Consulting

Blox’s Ambitious Growth Plans: Aiming for $10 Billion in Gross Transaction Value

Blox has big plans for the future. The company is eyeing a fivefold increase in its Gross Transaction Value (GTV), which it aims to grow to $10 billion in the next 3-5 years. The stake acquisition in Guardians is part of this growth strategy, and Blox is already planning to increase its stake in Guardians to 50% within the next three years.

Aditya Jhaveri, CEO and Founder of Blox, expressed his excitement about the partnership:
“By integrating Guardians, we’re not just enhancing the homebuying process, but also creating India’s first platform that can support both D2C and broker-led B2B2C sales,” he said.

What Does Guardians Bring to the Table?

Founded in 2016, Guardians is a real estate consulting firm based in Mumbai, offering a wide range of services, including:

  • Property Advising
  • Land Development
  • Marketing Services
  • Residential Services

Guardians is known for its extensive reach and network in the real estate space. The company has already sold 23,000 units and has a 7,000-apartment inventory planned for the next three years. Additionally, Guardians has built strong relationships with 86 developers and has a network of over 18,000 channel partners.

This vast network makes Guardians a key player in the market, and by acquiring a stake in the company, Blox gains access to a wealth of market knowledge and a robust broker network, which will help it expand its influence in the real estate sector.

How Blox and Guardians Are Joining Forces

With the integration of Blox’s AI-powered property recommendation system and Guardians’ vast broker network, the two companies are setting the stage for something groundbreaking. The partnership aims to combine Guardians’ market expertise with Blox’s cutting-edge technology to create a more transparent, efficient, and customer-friendly real estate experience.

Jayesh Rathod, Director of Guardians, spoke about the partnership, saying,
“By combining our market expertise with Blox’s technology, we’re setting a new benchmark for transparency, efficiency, and service in the real estate industry.”

This integration is expected to transform the home-buying experience for consumers and developers alike, providing better access to properties and more informed decision-making, all while making the entire process faster and more efficient.

Blox’s Path to Expansion: More Investments and City Growth Ahead

The $12 million stake acquisition is just the beginning for Blox. The company is already focused on its expansion plans, and the funding will allow it to scale its operations to more cities across India. By combining Blox’s technology-driven platform with Guardians’ deep-rooted market connections, Blox aims to tap into the growing demand for transparent, seamless real estate transactions.

Blox has already raised $35 million in funding to date, with investments from Kunal Shah (founder of CRED) and Justin Mateen (cofounder of Tinder), among others. The company’s future seems bright as it prepares to scale its operations and expand its stake in Guardians to 50% in the next three years.

The Growing Competition in the Proptech Space

The move comes at a time when competition in the proptech space is heating up, with investor interest surging in India’s growing real estate technology market. Companies like JUSTO Realfintech, which raised $7 million from Arbour Investments, and HouseEazy, which secured $7 million in its Series A funding, are also looking to tap into the fast-growing sector.

Moreover, Jugyah, another player in the space, raised $1.5 million in its seed funding round in July. This shows the increasing interest and potential in the Indian proptech market, where technology is reshaping how real estate transactions are conducted.

Blox’s Vision for the Future of Real Estate in India

Blox’s partnership with Guardians is a game-changing move in the Indian proptech and real estate industries. By integrating AI-powered property recommendations with a vast broker network, Blox is positioning itself as a leader in India’s evolving real estate landscape. As the market grows, Blox’s ability to scale quickly and efficiently through strategic partnerships will be a key differentiator.

Blox’s vision for the future is to make real estate transactions more accessible, transparent, and efficient for everyone involved. By combining technology, market expertise, and strong industry relationships, Blox is building a platform that not only makes home buying easier but also sets new standards for the entire real estate industry in India.


Conclusion: The Future Looks Bright for Blox and Guardians

The $12 million stake acquisition in Guardians marks a significant milestone for Blox as it continues to scale its operations and expand its footprint in the Indian real estate market. With its goal of increasing its stake to 50% in the next three years, Blox is positioning itself to be a dominant force in the real estate sector, helping both developers and consumers navigate the increasingly complex real estate landscape.

As the competition in the proptech space continues to grow, it will be exciting to see how Blox and Guardians leverage their combined expertise to create new opportunities and push the boundaries of what’s possible in real estate.

About author
I’m Aparna Sahu , an author and journalist with over five years of experience in the startup ecosystem. I specialize in crafting stories about entrepreneurship and innovation, drawing on my deep understanding of the startup world to highlight the journeys of visionary leaders and trailblazers. My work aims to reveal both the challenges and triumphs of building successful ventures, offering insights that inspire and inform. Outside of writing, I enjoy personal interest or hobby, which helps me bring fresh perspectives to my storytelling.
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