You’ve Never Heard of Linkrunner—But It Might Just Be India’s Secret Weapon Against Global Tech Giants When Shreyans Sancheti, a BITS Pilani graduate and serial founder, launched Linkrunner,
When Shreyans Sancheti, a BITS Pilani graduate and serial founder, launched Linkrunner, he wasn’t aiming small.
In just a few months, his latest venture has gone from a product idea to one of the most talked-about mobile tech startups in India. Now, it’s officially raised Rs 5 crore in pre-seed funding—with plans to disrupt a market dominated by billion-dollar global players like AppsFlyer, Branch, and Adjust.
And yes, it’s his third startup.
The pre-seed round was led by Titan Capital (founded by Snapdeal’s Kunal Bahl and Rohit Bansal), and joined by 2AM.VC and prominent angel investor Samir Sood. With this funding, Linkrunner plans to:
In a space where Indian startups often depend on costly foreign solutions, Linkrunner is building a homegrown, high-performance alternative—from the ground up.
Simply put, Linkrunner is an AI-powered Mobile Measurement Partner (MMP). It helps mobile-first companies track how users are discovering and engaging with their apps.
Think of it as the Google Analytics of mobile attribution, but built for Indian startups—and priced so that even early-stage teams can afford it.
With Linkrunner, app developers can:
In a mobile-obsessed country like India, that’s game-changing.
Here’s the twist that makes Linkrunner a potential unicorn-in-the-making:
“Today major ad networks like Google and Meta don’t recognize any Indian MMPs,” says Shreyans Sancheti.
“We realized there was no simple, cost-effective attribution platform designed for Indian companies.”
Translation? Indian startups are forced to either pay huge fees to global players or fly blind with no real mobile insights. Linkrunner wants to end that dependency—and give Indian apps the tools they actually need.
Together, they built Linkrunner after experiencing firsthand how painful and expensive it was to manage app attribution using legacy tools.
Now they’re turning that frustration into innovation.
Despite being barely out of stealth mode, Linkrunner has already onboarded some of India’s fastest-growing consumer apps, including:
Why are startups switching to Linkrunner? Because:
India is in the middle of a mobile app gold rush:
This isn’t just growth—it’s a seismic shift. And every one of those apps will need analytics, attribution, and insights.
That’s where Linkrunner fits in.
With fresh funding in the bank, here’s what’s on the roadmap:
The mission? Make Linkrunner the go-to MMP for the next billion mobile users.
Startups are tired of overpaying for global tools that don’t understand Indian markets. With Linkrunner, Shreyans Sancheti is solving a real, painful problem—and doing it with speed, intelligence, and heart.
The Rs 5 crore raise is just step one. The endgame? A homegrown AI-powered measurement stack that puts Indian mobile businesses on equal footing with the world.
So, if you’re building a mobile app in 2025—you might want to start running with Linkrunner.
