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Ode to Delayed Launches.

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Launches, especially when you’re dealing with websites, are inevitably full of delays. Can I get an “Amen?”

I keep forgetting that one should never announce a launch until after the product’s already been launched for days. Our Beta Launch was due to happen at 6 pm this evening, and wouldn’t you know it, the server went down. Nice!

I should have been more ambiguous about the time zone specified. We’re still launching tonight, and we’re still launching at 6 pm– just not Mountain Standard!

Will keep you posted– should be happening in the next 30-60 minutes, for our friends & fam Beta purchasers.

(All of this, by the way, is the reason to have a beta launch before our impending public launch next Wednesday. It’s a planned window of opportunity to get the kinks out of the system over a 6-day period while we ramp up to do some major PR work.)

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